K-Beauty Weekly Ranking — 2026 Week 40

K-Beauty Weekly Ranking — 2026 Week 40

This week's K-Beauty ranking is in — here are the latest moves on the chart.

This Week's Top 10

Aggregated 2026-09-21 to 09-28 · as of 2026-09-28

• 1. Torriden — 61 / 100pts ▲1 · 3/3 axes measured · sources: Hwahae (화해), OliveYoung (올리브영), GlowPick (글로우픽), Musinsa Beauty (무신사 뷰티) · Torriden continues its reign at the top, a testament to its consistent popularity among K-Beauty enthusiasts.
• 2. Wellage — 60 / 100pts ▲3 · 3/3 axes measured · sources: Hwahae (화해), OliveYoung (올리브영), GlowPick (글로우픽), Musinsa Beauty (무신사 뷰티) · Wellage maintains its impressive standing, proving its efficacy and appeal in the competitive K-Beauty landscape.
• 3. Anua — 60 / 100pts NEW · 3/3 axes measured · sources: Hwahae (화해), OliveYoung (올리브영) · Anua makes a strong entrance this week, quickly capturing attention with its beloved formulations.
• 4. Beauty of Joseon — 58 / 100pts ▲3 · 3/3 axes measured · sources: Hwahae (화해), OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티), YouTube Beauty
• 5. Round Lab — 57 / 100pts ▼4 · 3/3 axes measured · sources: OliveYoung (올리브영), YouTube Beauty
• 6. Aestura — 57 / 100pts ▼2 · 3/3 axes measured · sources: Hwahae (화해), OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티)
• 7. Beplain — 55 / 100pts ▼1 · 3/3 axes measured · sources: Hwahae (화해), Musinsa Beauty (무신사 뷰티)
• 8. Atopalm — 52 / 100pts ▼5 · 3/3 axes measured · sources: Hwahae (화해), Musinsa Beauty (무신사 뷰티)
• 9. COSRX — 49 / 100pts ▲9 · 3/3 axes measured · sources: OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티), YouTube Beauty
• 10. HERA — 48 / 100pts ▼2 · 3/3 axes measured · sources: OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티)

Biggest Movers

• 9. COSRX — 49 / 100pts ▲9 · 3/3 axes measured · sources: OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티), YouTube Beauty
• 14. Dasique — 44 / 100pts NEW · 3/3 axes measured · sources: OliveYoung (올리브영), Musinsa Beauty (무신사 뷰티)

New Entries

• Anua NEW
• SKINFOOD Pads NEW
• Dasique NEW
• Heart Percent NEW
• Innisfree NEW
• hince NEW

See the full chart and daily updates on the rankings page.

How the score is computed: weights are renormalised over the 3 axes that carried data in this run, then pulled toward the category average in proportion to how much was measured. Out of 100, as of 2026-09-28. A further 41 entries are left out of this table for insufficient data.

See the full K-Beauty ranking