K-Style Chart on 2026-06-27
This is the top 20 of the K-Style Chart exactly as it stood on 2026-06-27 (UTC). Scores run 0–100 and are a weighted aggregate of that day's collected signals; a published snapshot is never rewritten.
A snapshot is kept for every day this ranking runs. 39 validated days are public, from 2026-06-09 to 2026-09-22.
| Rank | Entry | Influence score | Change | Sources |
|---|---|---|---|---|
| 1 | Musinsa Standard | 42 | — | 2 |
| 2 | DIMITRI BLACK | 31 | ▲1 | 1 |
| 3 | KIMUIR | 30 | ▼1 | 1 |
| 4 | OOFOS | 29 | — | 1 |
| 5 | TRILLION | 29 | ▲4 | 1 |
| 6 | Adidas | 28 | ▲2 | 1 |
| 7 | SOIREE | 27 | New | 1 |
| 8 | UNTAPPED STUDIO | 26 | ▼3 | 1 |
| 9 | Crocs | 26 | ▼3 | 1 |
| 10 | Mind Bridge | 26 | ▲2 | 1 |
| 11 | MIXXO | 25 | ▼1 | 1 |
| 12 | Nike | 23 | ▼5 | 1 |
| 13 | DRAWFIT | 22 | New | 1 |
| 14 | Puma | 22 | New | 1 |
| 15 | SPAO | 22 | ▼1 | 1 |
| 16 | HOOVES | 22 | ▼3 | 1 |
| 17 | Lululemon | 21 | ▲2 | 1 |
| 18 | thisisneverthat | 19 | ▼2 | 1 |
| 19 | DECOROSO | 17 | New | 1 |
| 20 | New Balance | 16 | ▼5 | 1 |
How the score is computed
K-Style Influence Index aggregates fashion-platform ranking (Musinsa/KREAM/W Concept/29CM/Ably/Zigzag), global reach via Reddit r/streetwear + YouTube, Korean community buzz, review engagement, KREAM secondary-market resale premium, and cross-source consensus. Sprint 9 ships with Reddit + YouTube providers; platform-ranking providers follow in Sprint 9.5+.
Daily aggregate · as of 2026-06-27 · Out of 100 · 6 axes measured of 6 designed
Weights are renormalised over the axes actually measured, then pulled toward the category average in proportion to how much was measured. · scoring v1.0
Sources: Musinsa Fashion (무신사), YouTube K-Style
- Market (30%) — Musinsa / KREAM / W Concept platform ranking
- Global Reach (25%) — International fashion community presence (Reddit r/streetwear, YouTube)
- Domestic Buzz (15%) — Korean community fashion discussion
- Consensus (10%) — Cross-source validation
- Engagement (10%) — Review depth and discussion engagement
- Resale Premium (10%) — KREAM secondary-market premium ratio (K-Style-specific)
Machine-readable data for this period: /api/rankings/k-style/history