As of November 6, 2026, the K-style market is buzzing with a movement that redefines "the extraordinary in the everyday." In beauty, "stick beauty" has rapidly emerged as a trending topic on X (formerly Twitter), while the fashion world is embracing a new turning point with Martine Rose's appointment as Balenciaga's Creative Director, the rise of burgundy shoes, and the Metropolitan Museum of Art's upcoming "ordinary clothes" exhibition.
| Rank | Change | Trend | Key Indicator |
|---|---|---|---|
| 1 | ▲ NEW | Stick Beauty | X (Twitter) Trending Keywords (Korea) |
| 2 | ▲ NEW | Burgundy Shoes | Vogue Korea 'Jeans or black pants, now there are 'these color' shoes too' report |
| 3 | ▲ NEW | Martine Rose (Balenciaga CD) | Dazed Digital 'Five reasons why Martine Rose is the perfect Balenciaga creative director' report |
| 4 | ▲ NEW | Metropolitan 'Ordinary Clothes' Exhibition | Vogue Korea 'In 2027, the Metropolitan Museum of Art focuses on 'ordinary clothes'' report |
Stick Beauty: A Trending Keyword on X (Twitter)
As of November 6, 2026, "stick beauty" has rapidly become a trending keyword on X (formerly Twitter) in Korea. According to X (Twitter) trending data, stick beauty refers to cosmetics and beauty-related products, garnering new attention in the K-beauty market. This trend, which prioritizes convenience, is influencing the entire beauty sector.
Burgundy Shoes: Adding Vibrancy to Neutral Looks
According to a Vogue Korea report from November 6, 2026, "burgundy shoes" are gaining attention as an alternative to black or brown footwear. Vogue Korea highlighted the appeal of burgundy, stating, "It's not as intense as red, but it definitely makes a statement. With its deep red hue mixed with hints of brown, it surprisingly pairs well with many colors." Worn with blue jeans, they create a lively contrast, while with black pants or gray slacks, they add a neat focal point. Burgundy can be found in various shoe styles, including ballet flats, loafers, pumps, and ankle boots, with brands like Alaïa, Phoebe Philo, Saint Laurent, and Bottega Veneta all featuring burgundy footwear.
Martine Rose Appointed as Balenciaga's New Creative Director
On November 6, 2026, Dazed Digital reported that Martine Rose has been officially appointed as the Creative Director overseeing Balenciaga's men's, women's, and haute couture collections. Her tenure is set to begin on November 16. Rose expressed her sentiments, stating, "It is a true honor to be appointed Creative Director of Balenciaga. It is a house with an extraordinary heritage and a fearless creative spirit." She previously served as a consultant from 2015 to 2018, assisting Demna (Gvasalia) with the launch of Balenciaga's first menswear collection. Rose is renowned for her unique silhouettes, inspired by her background in sculpture and her British-Jamaican heritage. Dazed Digital noted that Rose has stated she "will not compromise on certain aspects, such as street casting," anticipating that her arrival will inject new vitality into Balenciaga.
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The Metropolitan Museum of Art Announces 'Ordinary Clothes' as 2027 Met Gala Theme
The Metropolitan Museum of Art has announced "extraORDINARY: Fashion and the Poetics of the Everyday" as the theme for its exhibition, which will accompany the Met Gala in May 2027. According to a Vogue Korea report from November 6, 2026, this exhibition will explore works by designers who artistically reinterpret everyday garments like T-shirts and jeans, as well as the process by which ordinary materials such as paper, aluminum, and plastic are transformed into "wearable art." Andrew Bolton, the Wendy Yu Curator in Charge of The Costume Institute, emphasized, "There is more meaning implicit in quietness than in loudness," suggesting it's time to look at what lies opposite ostentation and pretense. The exhibition will run from May 9, 2027, to January 9, 2028, and will feature works by various designers, including Undercover, Unrealage, Maison Margiela, and Comme des Garçons. Bolton expressed his hope that visitors would come to the exhibition in hoodies and jeans to experience "human warmth."
K-Style: Finding the Extraordinary in the Ordinary
In November 2026, K-style clearly demonstrates a significant fashion trend: the "rediscovery of the everyday," alongside beauty trends that emphasize practicality. Martine Rose's arrival at Balenciaga can be interpreted as an attempt to integrate realistic elements, such as street casting, into high fashion. Similarly, the Metropolitan Museum of Art's "ordinary clothes" exhibition re-examines the artistic value inherent in everyday wear like T-shirts and jeans. These trends reflect consumers' desire to freely express their individuality and show how fashion and beauty are expanding beyond mere external elements to encompass cultural and social values. As Andrew Bolton stated, "It is very hopeful to discover that a rich imagination resides in ordinary daily life," and K-style is turning this hope into reality.
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