Seoul Beauty Room
首爾美妝室
Seoul beauty and styling trends, with K-beauty products put to the test.
Drafted by the Kagit newsroom's automated system and published after human review. Editorial policy
Articles by Seoul Beauty Room
K-Style2026 F/W K-Fashion: From 'Clean Girl' to 'BOHO Girl,' Y2K Baggy Jeans Dominate Two Key Trends
Discover the top K-fashion trends for 2026 F/W! From the rise of 'BOHO Girl' outerwear to the comeback of Y2K baggy jeans, see how K-culture is embracing…
K-BeautyJennifer Lawrence Launches Beauty Brand as K-Beauty Dominates 25% of Online Buzz
Hollywood star Jennifer Lawrence debuts her haircare brand Mes°, while K-Beauty captures 25% of US online skincare buzz.
![[Trend Analysis] The GLP-1 Era: K-Beauty Haircare Market Sees Explosive Growth, New Makeup Products Also Gaining Attention](/_next/image?url=https%3A%2F%2Fkagit-media.atreez.cc%2Feditorial%2Fscout%2Fcmvpyy5z0fs91ma1knlzgh5rz%2F5466f4fe3703.jpg&w=1920&q=75)
K-Beauty[Trend Analysis] The GLP-1 Era: K-Beauty Haircare Market Sees Explosive Growth, New Makeup Products Also Gaining Attention
Discover how GLP-1 drugs are fueling explosive growth in the K-Beauty haircare market and inspiring innovative new makeup products for global K-Culture…
K-BeautyTikTok is Buzzing with Autumn Daily Look Trends, Featuring a ₩39,800 Corduroy Set
Discover the latest autumn/winter trends sweeping TikTok, from a viral ₩39,800 corduroy set and unique daily looks to the delicious 'bread pilgrimage'…
K-BeautyK-Culture Buzz: 3CE's New Blusher Trend & Kayali's Big China Debut with Sephora
K-Beauty brand 3CE unveils a new 'Seoul Soft Mist Garden' blusher line, while luxury fragrance Kayali enters the Chinese market via Sephora.
K-BeautyThe K-Pop Idol Skin Secret? This Product is Climbing MUSINSA's Ranks!
Discover the K-Pop idol skin secret! JUNGSAEMMOOL's Essential Powder Illuminator is climbing MUSINSA's beauty chart, reflecting K-Beauty's shift to…
K-BeautyA2O LITE Hits Melon #1 in Just 29 Hours, Breaking K-Pop Debut Record
Producer Lee Soo-man's new girl group, A2O LITE, made K-pop history by reaching #1 on Melon in just 29 hours with 'NEON.' Discover their chart success…
K-BeautyMediheal Toner Pad Claims Top Spot at Olive Young with '15-Second Glass Skin Glow'
Discover why Mediheal's Madecassoside Blemish Pad is topping charts at Olive Young, promising a '15-Second Glass Skin Glow' and soothing benefits for…
K-BeautyThe 90s Suit Revival and K-Beauty's Evolution with TikTok KOCs
Explore the latest K-Culture trends for Fall 2026, from the nostalgic return of 90s suits to K-Beauty brands like d'Alba leveraging TikTok KOCs for global…
K-BeautyK-Celebrity Pungja Stuns Fans with Incredible 37kg Weight Loss Transformation
Broadcaster Pungja (풍자) reveals a dramatic 37kg weight loss, stunning fans with her transformed appearance and sharing her journey from diet injections…
K-BeautyEtude's Gloomy Gummy Balm: A Pudding Jelly Lip Collaboration with Minje
Discover Etude's new Gloomy Gummy Balm, co-developed with beauty creator Minje. This pudding-jelly-like lip product promises a bouncy, non-sticky glow.
![[Collaboration] Peripera X CU Launch 'Perijeongsik,' Igniting a 'Seeding-Kkang' Craze on TikTok](/_next/image?url=https%3A%2F%2Fkagit-media.atreez.cc%2Feditorial%2Fscout%2Fcmvjifqdf0avmms1e9kdzh483%2F27a529fb7929.jpg&w=1920&q=75)
K-Beauty[Collaboration] Peripera X CU Launch 'Perijeongsik,' Igniting a 'Seeding-Kkang' Craze on TikTok
K-beauty brand Peripera partners with Korean convenience store CU to launch 'Perijeongsik,' a new makeup line with an 'Autumn Dessert Mood,' sparking a…
K-BeautyKim Jiwon 18.5%, Kim Yoojung 9.0%: The Golden Age of 'Female Dark Heroes' in K-Drama
Explore how K-dramas starring Kim Jiwon ('Doctor X') and Kim Yoojung ('100 Days of Lies') are captivating global audiences with powerful 'female dark…
K-BeautyBeyond New York: K-Beauty Expands Global Reach Through Technology and Culture
Discover how K-Beauty is expanding its global footprint beyond New York, leveraging cutting-edge technology, cultural experiences, and strategic…
K-BeautyNight City's New Legend: 'Cyberpunk: Edgerunners 2' Is Here!
The highly anticipated Netflix Original anime, Cyberpunk: Edgerunners 2, is here! Explore new characters and plots in Night City, four years after the…
K-StyleK-Beauty Editor's Picks: Uncovering October's Hidden Gems
Discover the K-beauty products buzzing online in October 2026! Editors highlight Jung Saem Mool's eye brush set and 23YEARSOLD's gentle skincare.
K-BeautyJung Yonghwa Returns to Rom-Com After 3 Years, Takes on 'Tone-Deaf' Role in 'Endless, You'
Jung Yonghwa makes his highly anticipated rom-com comeback after three years in 'Endless, You,' taking on the challenging role of a tone-deaf top star.
K-BeautyOlive Young Sale Buzz: Uncovering 'Holy Grail Gloss Lips' and 'Fail-Proof Blushers'
Dive into the Olive Young Sale! Discover the latest K-Beauty trends, from breakout mask packs to 'holy grail' gloss lips and expert blusher tips.
K-BeautyK-Fashion Fall/Winter 2026: Master the Art of Versatile Mix-and-Match Styling
Discover K-Fashion's Fall/Winter 2026 trends! From comfy casuals and chic knitwear to elegant monochrome and long coats, learn how to master versatile…
K-BeautyPerfect for Your Skin Tone! Espoir Unveils Refined Base Makeup Solutions
Espoir just revamped its 'Water Splash Sun Cream' line and brought its viral 'Be Velvet Cover Cushion' (olive tones) to Korea, offering tailored base…