[BREAKING] K-Haircare is Rapidly Emerging as a 'Scalp Solution' in the Global Market

首爾美妝室8/2/2026Updated 9/5/2026 2 min read

K-Beauty's global popularity is quickly expanding beyond skincare and makeup, now making significant waves in the haircare market. We're seeing clear signs of K-Haircare's expansion both domestically and internationally, notably with premium Korean haircare brand SINORU (시노루) making an exclusive launch on the online fashion and lifestyle platform Musinsa (무신사), officially boosting its online sales.

According to a Spherical Insights report, the global haircare market is projected to grow from an estimated $113.5 billion (approximately ₩156 trillion) in 2025 to a whopping $235.1 billion (approximately ₩324 trillion) by 2035, showing an impressive compound annual growth rate (CAGR) of 7.55%. Amidst this rapid growth, K-Beauty is leading the charge in the global market, with derma and haircare segments acting as its two main pillars.

Indeed, Korea's two K-Beauty giants, Amorepacific (아모레퍼시픽) and LG H&H (LG생활건강), both reported strong second-quarter results, driven by their global business performance in the derma and haircare sectors (eNewstoday). Furthermore, Dr.FORHAIR (닥터포헤어), a Korean haircare brand known for its emphasis on functionality and specialization, has officially entered Sephora, accelerating its penetration into the North American market (Media Economy). Adding to this momentum, The Founders Fromlabs (프롬랩스) was selected for Olive Young's (올리브영) 'Ollie Pick' (a monthly curation of popular products at Korea's largest health and beauty store chain) in August, showcasing three of its signature haircare products (Law Issue).

http://www.enewstoday.co.kr/news/articleView.html?idxno=2454472, https://www.meconomynews.com/news/articleView.html?idxno=133161, https://www.lawissue.co.kr/view.php?ud=202607311755423838204ead0791_12

$235.1 billionProjected Global Haircare Market Size in 2035

7.55%2026-2035 Annual Average Growth Rate (CAGR)

Source: Spherical Insights, Reconfigured by Kagit.kr

This impressive rise of K-Haircare isn't just a fleeting trend; it's rooted in its emphasis on functionality and specialization. Much like derma cosmetics that incorporate dermatologists' expertise, K-Haircare stands out with its scientific approach, covering everything from scalp health to hair damage care. K-Beauty's overseas operations, which were once primarily focused on the US, are now expanding into Latin America – the world's third-largest cosmetics market, including countries like Brazil – securing new engines for growth (IT Chosun).

As K-Haircare emerges as the next generation leader in the global beauty market, moving beyond skincare and makeup, it is expected to continue its remarkable growth through enhanced functionality and diversified market strategies. It's clear that both beauty experts and consumers alike should now be paying close attention to the innovations coming from K-Haircare.

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首爾美妝室

首爾美妝與造型趨勢，K-Beauty 實測。

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[BREAKING] K-Haircare is Rapidly Emerging as a 'Scalp Solution' in the Global Market

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