K-Beauty trends, skincare, makeup, and cosmetic procedures
Explore Fall 2026 K-Style, from dramas to beauty, as the 'Maxxing' trend drives variations blending tradition with the unconventional.
Dive into 'Cyberpunk: Edgerunners 2' on Netflix! Discover new characters, expanded Night City lore, and brutal action in this highly anticipated sequel.
Discover how K-beauty brand Too Cool For School is engaging fans and boosting sales with diverse social media campaigns, from product tips to fandom events.
Discover how Zendaya elevates game day fashion, Versace's haute couture comeback, and why 'grey chic' and patterned lightweight padding are this winter's…
Hollywood star Jennifer Lawrence debuts her haircare brand Mes°, while K-Beauty captures 25% of US online skincare buzz.
Discover how GLP-1 drugs are fueling explosive growth in the K-Beauty haircare market and inspiring innovative new makeup products for global K-Culture…
Discover the latest autumn/winter trends sweeping TikTok, from a viral ₩39,800 corduroy set and unique daily looks to the delicious 'bread pilgrimage'…
K-Beauty brand 3CE unveils a new 'Seoul Soft Mist Garden' blusher line, while luxury fragrance Kayali enters the Chinese market via Sephora.
This week's K-Beauty ranking is in — here are the latest moves on the chart.
Discover the K-Pop idol skin secret! JUNGSAEMMOOL's Essential Powder Illuminator is climbing MUSINSA's beauty chart, reflecting K-Beauty's shift to…
Producer Lee Soo-man's new girl group, A2O LITE, made K-pop history by reaching #1 on Melon in just 29 hours with 'NEON.' Discover their chart success…
Discover why Mediheal's Madecassoside Blemish Pad is topping charts at Olive Young, promising a '15-Second Glass Skin Glow' and soothing benefits for…
Explore the latest K-Culture trends for Fall 2026, from the nostalgic return of 90s suits to K-Beauty brands like d'Alba leveraging TikTok KOCs for global…
Broadcaster Pungja (풍자) reveals a dramatic 37kg weight loss, stunning fans with her transformed appearance and sharing her journey from diet injections…
Discover Etude's new Gloomy Gummy Balm, co-developed with beauty creator Minje. This pudding-jelly-like lip product promises a bouncy, non-sticky glow.
K-beauty brand Peripera partners with Korean convenience store CU to launch 'Perijeongsik,' a new makeup line with an 'Autumn Dessert Mood,' sparking a…
Explore how K-dramas starring Kim Jiwon ('Doctor X') and Kim Yoojung ('100 Days of Lies') are captivating global audiences with powerful 'female dark…
Discover how K-Beauty is expanding its global footprint beyond New York, leveraging cutting-edge technology, cultural experiences, and strategic…
The highly anticipated Netflix Original anime, Cyberpunk: Edgerunners 2, is here! Explore new characters and plots in Night City, four years after the…
Jung Yonghwa makes his highly anticipated rom-com comeback after three years in 'Endless, You,' taking on the challenging role of a tone-deaf top star.